Trulia top 10 most used real estate website

This post argues that an online real estate search leader has not emerged since 2005, given that the recent Inman Connect attendees “still talked about them last week as if they were launched yesterday.” Interesting argument. But consider the Inman audience: real estate centric folks like sales associates, consultants, media, pundits, etc. Where were the consumers at Inman Connect? On Trulia it seems; they’re now one of the top 10 most visited real estate websites according to ComScore. Data and results tell a story better than anything spun at a conference. Consumer-focused product development processes combined with talented leadership combined with strategic decisions regarding raising equity combined with a positive entrepreneurial environment equates to proven success (pages nine and 28 of this paper delineates a correlation between optimism and success). Can any one entity knock off the big dog REALTOR.com? If I were betting, I’d double up on Trulia.

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