This lecture delves into the concepts of developing a persona and managing this persona. We also explore brand identity and brand positioning.
Hank and Frank are wannabe SOcial MEdia consultants. Their job is to do one thing: To Awesome U Up! Below is Episode 1 of their new YouTube series. Enjoy. Hopefully you’ll get a laugh or two. ;-D
Awesome U Up! Episode 1: How NOT to Grow Your Twitter Followers (YouTube link)